At Studio Kynd, we believe business isn’t just strategy, it’s soul. A few books capture this blend of spiritual wisdom and practical guidance, however nothing hits quite like Deepak Chopra’s The Seven Spiritual Laws of Success, a timeless reminder that success doesn’t have to come from hustle, burnout, or force. Instead, it can come from alignment.
Here’s a closer look at the seven laws and how they can guide not just your business, but your life.
( The Law of Pure Potentiality )
You are made of infinite possibility. This law reminds us that we are more than our titles, our to-do lists, or our Instagram bios. Beneath all the labels is a pure, limitless self, one that thrives in stillness, connection, and presence. When we reconnect with that version of ourselves through meditation, nature, or quiet moments, we unlock our true potential.
Try this: Start your day in silence before screens or scrolls. Connect with your breath, your body, and the energy of possibility.
( The Law of Giving )
When you give with an open heart, you create space to receive. Energy is meant to move, not stay stuck. This law teaches us that by giving generously (not just money, but time, presence, kindness), we invite abundance into our lives. It becomes a cycle: what you offer, you receive tenfold.
Try this: Each day, offer something, a kind word, a helpful resource, a compliment, or a small gift with no expectation of return.
( The Law of Karma )
What you plant, you’ll eventually harvest. Every action we take creates a ripple. Karma isn’t punishment, it’s the natural effect of energy meeting energy. In business, this means leading with integrity, honouring your clients, and doing the right thing even when no one’s watching.
Try this: Before making a decision, ask: “Will this bring joy to me and those it touches?”
( The Law of Least Effort )
Nature doesn’t strain and neither should you. This is a powerful invitation to release the grip. To trust. To flow. When you align your work with your strengths and intuition, things unfold with ease not because it’s easy, but because it’s right. Effortlessness is a sign of alignment.
Try this: When something feels forced, pause. Ask: “Am I working with life or against it?”
( The Law of Intention and Desire )
Your thoughts hold power. Your desires carry energy. This law teaches us to get clear, not just about what we want, but why we want it. When you plant intentions in fertile, present energy (rather than fear or lack), the universe begins to align with your vision.
Try this: Write down your intentions at the start of each week. Visualise them already happening. Feel into what they would look, sound, and feel like.
( The Law of Detachment )
Release the grip and watch the magic unfold. Letting go doesn’t mean not caring, it means caring deeply without control. When we’re overly attached to outcomes, we create pressure and fear. Detachment allows space for better-than-expected miracles.
Try this: When setting a goal, follow it with the affirmation: “This, or something even better.”
( The Law of Dharma )
Your purpose is your power. Dharma is the soul’s assignment, your unique way of contributing to the world. When your work aligns with your purpose, success feels less like striving and more like remembering. Living your dharma means being of service through what lights you up.
Try this: Ask yourself, “What do I love doing that also helps others?” Let your answer guide your next step.
Success doesn’t start with a strategy. It starts with a soul aligned to its truth. Chopra’s teachings remind us that we’re not here just to do, we’re here to be. To show up as our highest, truest selves. To trust the unseen. And to know that fulfillment doesn’t come from chasing more, but from honouring who you already are.
If you're ready to blend spiritual alignment with soulful ambition, this book is a must-read and if you're craving support on your journey in business, branding, or life design, I’d love to walk it with you.
With love,
Niobe x
